Strategic Management Training Program
Strategic management is the foundation of effective leadership and sustainable growth in any organization. This training program equips participants with essential tools and methodologies for mastering strategic planning and execution. By exploring concepts such as SWOT analysis, competitive advantage, and change management, participants will learn how to craft and implement strategies that drive success.
The program combines theoretical knowledge with practical applications, covering strategic models like Porter’s Five Forces, Balanced Scorecard, and value chain analysis. Through real-world examples and interactive case studies, participants will gain insights into aligning strategies with organizational vision, mission, and goals, ensuring a proactive and cohesive approach to business management.
By the program’s conclusion, participants will be adept at conducting environmental scans, analyzing competition, and leading strategic initiatives. They will be equipped with the knowledge and skills needed to foster strategic agility and innovation, ensuring their organizations stay ahead in the ever-changing business landscape.
Course Objectives
Understand the principles and importance of strategic management.
Learn to develop and communicate a clear vision and mission statement.
Perform detailed SWOT and PEST analyses.
Identify and leverage core competencies and value propositions.
Apply Porter’s Five Forces and competitive analysis in decision-making.
Utilize the Balanced Scorecard for strategy execution and performance measurement.
Formulate and align strategic goals with organizational objectives.
Effectively manage strategic implementation and organizational change.
Analyze and enhance value chains to gain a competitive edge.
Foster strategic leadership and nurture an adaptive organizational culture.
Benefits to Organizations
Improved capacity to develop and implement effective strategies.
Alignment of strategic initiatives with organizational objectives.
Enhanced competitive advantage through informed decision-making.
Optimal resource allocation for better performance and efficiency.
Stronger stakeholder relationships via transparent communication.
Increased innovation and flexibility in response to market changes.
Comprehensive understanding of market positioning and growth strategies.
Proactive risk management and scenario planning.
Improved governance and strategic leadership capabilities.
Sustainable organizational growth and resilience.
Target Participants
This program is ideal for:
Senior executives and management teams.
Strategic planners and business analysts.
Departmental and functional heads.
Project managers and team leaders.
Entrepreneurs and business owners.
Strategic management consultants and advisors.
Professionals aspiring to leadership roles.
Course Outline
Module 1: Foundations of Strategic Management
Introduction to strategic management principles.
The role of vision and mission statements.
Conducting SWOT and PEST analyses.
Understanding core competencies and value propositions.
Case study: Strategic planning in a competitive environment.
Module 2: Competitive Analysis and Strategy Formulation
Using Porter’s Five Forces for market analysis.
Defining competitive advantage and strategic positioning.
Implementing value chain analysis.
Developing strategic goals and objectives.
Case study: Competitive strategy in action.
Module 3: Strategic Tools and Techniques
Using the Balanced Scorecard for strategic alignment.
Scenario planning and forecasting for long-term goals.
Innovation strategies and the Blue Ocean approach.
Managing risks in strategic decision-making.
Case study: Leveraging strategic tools effectively.
Module 4: Strategy Implementation and Change Management
Processes for effective strategy implementation.
Resource allocation and performance tracking.
Change management and fostering an adaptive culture.
Engaging stakeholders for strategic success.
Case study: Successful change management initiatives.
Module 5: Strategic Leadership and Long-term Planning
Developing visionary leadership capabilities.
Corporate governance and ethical strategies.
Enhancing strategic agility and environmental scanning.
Monitoring and continuously improving strategic initiatives.
Case study: Building long-term organizational resilience.
General Information
Customized Training: This course is tailored to meet participants’ unique needs.
Language Proficiency: A good command of English is recommended.
Comprehensive Learning: Our program includes expert-led sessions, practical exercises, and interactive discussions.
Certification: Participants will receive a certificate from Stepsure Training And Research Institute upon successful completion.
Training Locations: Sessions are conducted at Stepsure Training And Research Institute locations, online, or at the client’s site.
Flexible Duration: The course duration can be customized based on client requirements.
Onsite Training Inclusions: Fees include facilitation, materials, meals, and certification. Travel, visa applications, and personal expenses are excluded.
Post-Training Support: Enjoy one year of free consultation and coaching after the program.
Group Discounts: Discounts of 10%-50% for group registrations.
Payment Terms: Payment must be made before the program begins or as per mutual agreement.
Contact Us
Email: info@stepsureresearchinstitute.org
Phone: +254 723 482 495
Website: www.stepsureresearchinstitute.org